is GIF the new Snapchat?

Recently some friends at Tenor asked for my help in reimagining GIF creation. The question: how can users create awesome GIFs on their mobile device? I took a week to get more familiar with their products and industry, and spent a few days to sketch out wireframes and design for one key screen. Below is a prototype, and here you can view the entire 27 page PDF.

is GIF the new Snapchat?

Senior Manager of User Experience for Samsung+

I directed a team of 8 designers to conceptualize and roll out a complete overhaul of Samsung+ over a period of 3 months. v4.0 of our customer care app launched Nov 2016, in the midst of the Note7 crisis, and made a significant and timely contribution to improving user satisfaction, engagement and brand perception. I’ve recently been leading design for Samsung’s first chatbot.

I also worked directly with executives (SVP, EVP and CDO) in Mountain View, New York and Seattle on strategy and execution for high visibility initiatives including: leveraging S+ to respond to the Note7 crisis, piloting on demand augmentation of customer care staffing via expert text chat, and the roll out of a nationwide premium care service offering.

Senior Manager of User Experience for Samsung+

Head of Design for Swiss FinTech Startup

I joined Etops to jumpstart efforts to establish definition and process for design of the company’s first cloud based SaaS product, a B2B investment platform for professional wealth managers. They had vision and a deep understanding of the industry, but needed help with design best practices. As a member of the executive team, working closely with the founders and the Head of Technology, I made significant headway on strategic initiatives, including: product definition, design process and rebranding.

Head of Design for Swiss FinTech Startup

Principal UX Architect for a growing mobile agency

As Principal UX Architect at Mobiquity (a mobile agency with ~450 employees and 12 offices in 4 countries), I pitched and won work, served as the primary liaison for clients and led my own creative team of 6-10. This case study presents highlights, including: Human Longevity Inc, Taco Bell, TOM’s and Keenan.

Principal UX Architect for a growing mobile agency

Adobe Design Challenge

A business known as Global-Corp has recently taken a charitable initiative to help more children learn history. To accomplish this goal Global-Corp has donated a smartphone to every child within a given school, and equipped the smartphone with a time traveling app.

Design an app to facilitate hands-on learning for children aged 10-12 by allowing them to travel through time and space.

Adobe Design Challenge
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