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Peter Spannagle

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Tag: sales

Principal UX Architect for a growing mobile agency
20 Jan
PS-admin Posted in Product Case Studies No comments

Principal UX Architect for a growing mobile agency

As Principal UX Architect at Mobiquity (a mobile agency with ~450 employees and 12 offices in 4 countries), I pitched and won work, served as the primary liaison for clients and led my own creative team of 6-10. This case study presents highlights, including: Human Longevity Inc, Taco Bell, TOM’s and Keenan.

Artemis DSS Sales Sheet
10 Jun
PS-admin Posted in Product Case Studies No comments

Artemis DSS Sales Sheet

Our sales team needed collateral that introduced our company and product. I worked with every business unit (making sure to include each and every employee) to boil down and present our value proposition in a succinct and aesthetic manner, on par with our competitors and in a manner that appealed to InfoSec execs. Have a look at the 2 page PDF Read more about Artemis DSS Sales Sheet …

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Looking for More?

I'd love to discuss lessons learned from exciting and recent work, including:
  • • Product-led growth for solar software companies
  • • Product strategy consulting for Meta and Salesforce
  • • Building products at Samsung: B2C app with 20m MAUs in the US
  • • Building cross-functional teams in agency, startup and enterprise contexts

peter.spannagle@gmail.com

Peter Spannagle

Product leadership and product-led growth



Business: Business ​Strategy, Financial ​Modeling, Go-​To-​Market ​Strategy, OKRs, Operational Efficiency, Northstar Metrics, Project ​Management, P&​L

Leadership: Adaptation, Cross-​Functional ​Collaboration, Communication, Creativity, Empathy, Mentoring, Motivation, Problem ​Solving, Team Building, Team ​Management

Product: Beta ​Testing, Minimum ​Viable ​Product, Product ​​Lifecycle, Product ​Marketing, Product ​Vision and Strategy, Usability ​Testing, User ​Experience, User ​Research

Technical: Agile ​Software ​Development, APIs, Behavioral ​Analytics, CSS, Data ​Analysis, Front ​End ​Engineering, HTML, Machine ​Learning, Mobile ​Applications, Software ​as ​a ​Service, Web ​Applications

Full Case Study List

  • Product-Led Growth: 0-1 to Product/Market Fit
  • Hypergrowth at Aurora Solar: Series A – Series C
  • User Centric Methods, Machine Learning and Facebook Recruiting
  • Blockchain Advisor: Product Management and Design Consulting
  • Mobile-First Strategy for salesforce.com
  • Senior Manager of User Experience for Samsung+
  • Principal UX Architect for a growing mobile agency
  • Creative Team Management
  • Artemis: Specs
  • Artemis DSS Sales Sheet
  • Style Guide
  • Configurable Security Policy
  • AMI: Wireframes to Final Design
  • Left Sidebar Filters: v1 and v2
  • Digital Airstrike: Redesign
  • Omega Boys Club: Alive and Free Redesign
  • Laney College: BEST Center Redesign
  • Blue Shield of California: Patient Review of Providers
  • Ursa Minor: NCsoft CSR

©Peter Spannagle, 2025 | peter.spannagle@gmail.com

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