Senior Manager of User Experience for Samsung+

I directed a team of 8 designers for a complete overhaul of Samsung+, the most popular Samsung app in the US market with over 20m users. I helped reorganize the product design process, introducing lean methods and user research. I worked on high visibility initiatives including: text chat, a nationwide premium care service offering, and design for Samsung’s first chatbot.

Samsung+ has 40,000 ratings and 4.2 stars:

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